In a significant strategic move, Stellantis has announced the sale of its entire shareholding in the Free2move car-sharing business to Mutares SE & Co. KGaA. This transaction, expected to close by the end of 2026, marks a pivotal shift in Stellantis’ focus towards its core automotive operations. Free2move, known for its free-floating car-sharing services, operates in 14 cities across Europe and the United States, offering both short- and long-term rentals through a proprietary app.
The decision to divest Free2move is in line with Stellantis’ FaSTLAne 2030 strategy, which aims to allocate capital and resources more effectively. By concentrating on regions, brands, and technologies with the highest potential returns, Stellantis aims to achieve sustainable long-term results. The sale is subject to customary regulatory approvals, employee consultations, and other closing conditions.
Stellantis’ strategic realignment
Stellantis’ move to sell Free2move underscores its commitment to streamlining operations and focusing on its core strengths. Virgilio Cerutti Head of Business Development & Partnerships at Stellantis, emphasized that this divestment will enhance the company’s ability to deliver sustainable results. The transaction is part of a broader strategy to prioritize activities that drive the most significant returns, aligning with the FaSTLAne 2030 plan.
The sale of Free2move does not include the Free2move Charge services, which remain under Stellantis’ control. Free2move Charge provides solutions for charging electric and hybrid vehicles, including Charge Home, Charge Go, and Charge Business. This separation allows Stellantis to maintain its focus on electrification and charging infrastructure while divesting from the car-sharing segment.
Mutares’ entry into the mobility sector
For Mutares, the acquisition of Free2move represents a strategic entry into the mobility sector. The German private equity firm plans to transform Free2move into an independent mobility platform. This includes revamping fleet management, continuing the transition to battery-electric vehicles and enhancing customer experience and urban mobility solutions.
Johannes Laumann Chief Investment Officer of Mutares, highlighted the potential of Free2move’s car-sharing business. He noted that the platform combines a recognized international brand with significant operational improvement opportunities. Under Mutares’ ownership, Free2move is poised to become a leading independent operator in the mobility market.
The future of Free2move
As an independent entity under Mutares, Free2move is expected to benefit from greater agility and dedicated investments. The separation from Stellantis will allow Free2move to focus on its core strengths and expand its services. This includes continuing the transition to electric vehicles and improving the customer experience, which are critical for meeting the evolving needs of urban mobility.
The transaction is expected to close by the end of 2026, subject to regulatory approvals and other customary conditions. Stellantis has committed to ensuring a smooth transition for customers, partners, and employees throughout the process. This strategic move is part of a broader trend among automakers to focus on core activities and divest from less profitable segments.
