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Genesis enters the world of endurance racing
In a thrilling announcement last December, Genesis revealed its ambitious plans to dive into the elite realm of endurance racing. The automaker is set to unveil its new race car, the GMR-001, in April, just in time for the testing phase scheduled for August. This marks a significant milestone for Genesis as it aims to establish itself in the highly competitive FIA World Endurance Championship (WEC) and the IMSA SportsCar Championship.
Leadership and team dynamics
Genesis Magma Racing, the team behind this exciting venture, is led by Cyril Abiteboul, a seasoned figure in motorsport who previously managed the Renault Formula 1 team. Under his leadership, the team is gearing up to compete for overall victory at the prestigious 24 Hours of Le Mans, a dream for many racing enthusiasts. Abiteboul’s extensive experience in the racing world will be invaluable as the team navigates the complexities of endurance racing.
Innovative engineering and development
The GMR-001 will adhere to the LMDh regulations, which allow for a more streamlined development process by utilizing chassis and hybrid systems from approved suppliers. Genesis has chosen Oreca as its chassis supplier, a decision that aligns them with successful brands like Acura and Alpine. Additionally, the team is developing a new V-8 engine for the GMR-001, leveraging a proven 1.6-liter turbo-4 engine from Hyundai’s World Rally Championship cars. This innovative approach showcases Genesis’s commitment to blending performance with reliability.
Star-studded driver lineup
Genesis has already secured some impressive talent for its racing team. Le Mans winner and reigning World Endurance Drivers’ Champion André Lotterer will join forces with Pipo Derani to help develop the GMR-001. Their expertise, combined with the guidance of six-time Le Mans winner Jacky Ickx, who serves as a brand ambassador, sets a promising foundation for the team. Furthermore, Genesis is collaborating with IDEC Sport to launch a driver development program, aiming to nurture the next generation of racing talent.
Looking ahead
As Genesis prepares for its debut in the endurance racing scene, the excitement is palpable. The GMR-001 is not just a race car; it symbolizes the brand’s commitment to innovation, performance, and the thrill of competition. With a robust team, a strategic approach to engineering, and a clear vision for the future, Genesis is poised to make a significant impact in the world of endurance racing. Fans and enthusiasts alike are eagerly anticipating the unveiling of the GMR-001 and the start of a new chapter for Genesis in motorsport.